The Mattress Selector interface and application was built for The Brick

Project Details:

The Brick came to Caldwell Creative looking to build a product selector that could be flexible enough to handle a variety of product lines from mattresses to digital camera's. The goal of the product select was to provide a way to learn more about a type of product and to engage the searcher with a range of products that was relevant to their needs.

Integrating dynamic products, in application search, and a variety of animated product videos, this selector provided a powerful way to deliver extra value in a flexible framework accross a variety of products.

Considerations:

With the functional requirement to integrate into an existing database of products we worked with The Brick to ensure the product selector architecture would be capable of seemless integration with any of their product lines.

Technologies:

Flash, Adobe Creative Suite